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Subaru’s Osamu Namba Talks WRX Concept

It’s only been a week since Subaru pulled the curtains away and unveiled the Subaru WRX Concept in New York at the New York International Auto Show to a throng of delighted media. The reaction thus far has been predominantly positive. In fact I think the only negative reaction I’ve seen so far is that many don’t think this aggressive design will ever make it to production.

Osamu Namba, General Manager of Design Dept, Fuji Heavy Industries Ltd. spends a few minutes going over the design of the WRX Concept on the show floor. Check out the video below:

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Mercedes-Benz A45 AMG Trailer

The A45 AMG sees Mercedes-AMG embarking on a new era. For the first time in the company’s history extending back over more than 45 years, Mercedes-Benz’s performance brand is offering a fascinating high-performance vehicle in the compact class.

Check out this video showing the A45 both on the road and the track. We also get another look into that gorgeous interior, which is likely one of the best in the compact class.

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This Ferrari Enzo Is Not A Garage Queen. At All.

It’s always nice to see when owners of nice cars actually go out and drive them, I mean that’s why they were built right? Well, some may say extremely limited production vehicles such as a Ferrari Enzo should be an exception since they’re already so rare but not so says this Enzo owner. His Enzo is not a garage queen at all as you can see in the video as he takes it for a quick rip around some gravel and dirt covered roads and even through a small section of mud.

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Nakai San Powerslides First Canadian RWB 993

If you were wondering if it was still possible to kick out that tail on the crazy wide 345 Michelin Pilot Sport tires on the back of the first Canadian RAUH-Welt Porsche build then wonder no more. Nakai San, who was in Vancouver building the RWB993 was spotted having a little fun while testing out the car on the streets.

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Watch This Flying SUV Crash Into Oncoming Traffic

Watch as a flying SUV crashes into the windshield of an oncoming car on a Korean highway. It appears that they survived the scary ordeal, but this is one accident they won’t soon forget. These are the sort of crazy videos you’d expect to see coming out of Russia.

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Chris Harris: BMW M6 vs Mercedes SL63 AMG

I spent a bit of time with the new SL63 AMG at the AMG Performance Tour last year, and was blown away by how good the SL63 was on the track. It’s a completely different car than the predecessor, no longer is it a big boat, but an actual bit of a weapon on the racetrack. Chris Harris compares the new SL63 against the BMW M6 in this week’s Drive episode, as the Ultimate Driving Machine has to prove that it still deserves the moniker.

Check out Chris Harris’s review after the jump.

A Few More Automotive Commercials From The Super Bowl

We posted a couple automotive themed commercials earlier today from the Super Bowl, like the much anticipated Chrysler spot (Jeep) “Whole Again” that thanked the troops and welcomed them home and the first official Fast and Furious 6 trailer that many fans of the franchise have been eagerly waiting for. Here’s a few more car commercials that aired including another Chrysler ad, this time for their Dodge brand.

The Dodge Ram Trucks ad is essentially a two minute homage to farmers. While its a good ad, its a bit lazy. It features a set of still pictures with the voice of Paul Harvey, a radio broadcaster who passed away in 2009, in his speech from 1978 at the Future Farmers of America convention. I say its lazy because it was already done back in 2011 (watch it here).

The one was quite clever differentiating the car buying experience from traditional car dealerships. The best part? It features a wolf. What more do I need to say? ;)

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Jeep Super Bowl Commercial “Whole Again”

Each year, I look forward to seeing what sort of patriotic commercial Chrysler has in store for us and for the 2013 Super Bowl, they ran an ad for their Jeep brand around the theme of thanking the troops that fight for America and welcoming them home and making the nation, whole again. Oprah Winfrey narrates the 2 minute spot that aired right after the Beyonce half-time show.

We wait. We Hope. We Pray. Until you’re home again. - Oprah

Watch Jeep’s 2013 Super Bowl Commercial

Hyundai “Epic Playdate” Super Bowl Ad for New Santa Fe

Automakers have been slowly releasing their Super Bowl ads over the past week but we’re just getting started to post them up here. Earlier today we posted the Kia Booth Gir… err Booth Professionals “Hot Bot” Super Bowl commercial and here sister company Hyundai has released their “Epic Playdate” commercial for the new 7-passenger Santa Fe that we first showed you from the 2012 LA Auto Show.

The rock band, Flaming Lips wrote a new single just for this commercial which is set to air during the pre-game coverage. We’ll post up a round-up of all the automotive commercials from this year’s Super Bowl soon but at the same time we look forward to any surprise commercials that haven’t been released yet… oh and yeah, we’re also looking forward to the game itself. Who’s playing again? ;)

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AMG Releases C63 AMG Edition 507 Video

Mercedes-Benz AMG just posted a video of the C63 AMG Edition 507 to their YouTube channel. There isn’t a whole lot of action in the video so its more of a 360 degree tour, until near the end of the video that is where we see a quick glimpse of the famed Nurburgring track.

Hopefully we’ll see more videos and images popup before we see it being unveiled at the Geneva Motor Show in March.

Watch video after the break

Kia’s “Hot Bot” Superbowl Ad Starring Former Miss USA Alyssa Campanella

Kia released its “Hot Bot” Super Bowl ad today on youtube that features former Miss USA Alyssa Campanella. When one unsuspecting auto enthusiast gets a little too touchy-feely with the all-new 2014 Kia Forte compact sedan he learns a valuable lesson from a futuristic robot. The 30 second spot was directed by Carl Erik Rinsch and will air sometime during the third quarter of the big game this Sunday.

Watch the Kia Forte Super Bowl Commercial

Slalom at the SASC Winter/Ice Driving School

5-Year-Old Chinese Boy Drives Tractor Like A Boss

Growing up without cool stuff like iPads forced my generation to play with actual toys. One such toy that brought great joy were toy cars and tractors. I would spend tons of time pretending to pick up dirt to load into the back of the tonka truck. Well, this little kid doesn’t mess around with little toys or apps tractor apps on his ipad (do these exist?) because he’s starring in this video at the controls of a tractor at what seems to be some sort of dirt sorting facility.

In the video he is seen barely making it into the cab of the tractor but once that relatively difficult task is behind him, he goes into boss mode. He operates the tractor as if hes been doing it for years picking up the dirt and then loading it into the processor. Not surprisingly reaction is all over the place with some people think it’s the best thing ever while others are throwing up the child-abuse flag.

Watch Video After The Break

Teaser Video of the All-New Infiniti Q50 (FKA G Sedan)

Infiniti released a teaser video a couple of days ago but we didn’t notice as we’re still in holiday mode (at least for a few more days!). As we mentioned a few weeks ago, starting in 2013 Infiniti will be changing the way they name their vehicles. The G sedan will be the first model to lose its old badges in favor of the new “Q” badge. It will now be known as the Q50. The higher the price of the vehicle, the higher the number. Easy.

Judging the new car from the headlights alone (not that we get to see anything else), I think we’re going to be seeing a much sportier and aggresive looking G… err Q50. Can’t wait to shoot live pictures of this beast. Watch for our coverage of it next month from the North American International Auto Show in Detroit.

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Honda Creates Animated Short for 2013 Honda Civic Si

Definitely not as cool as the animated promo that Mercedes did for the A-Class. Actually, not even in the same league but still a pretty neat promo video that Honda did for the new Honda Civic Si. Honda is promoting the newly facelifted Civic, which as we remember was redesigned only after a single year on the market, by targeting the younger, hipper crowd.

Is this the start of a whole new marketing campaign for the new Honda Civic? Looking forward to seeing what ads we’ll see from Honda for the Super Bowl and hopefully it has nothing to do with the NSX that we’ve all seen a bazillion times.

Hit the jump for the video

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