Audi vs. BMW: Friendly CompetitionPosted by: Kenny Chan onFebruary 18th, 2010
It appears that Audi is resuming its marketing war against BMW. If you recall, during the first round the two automakers took jabs at each other in magazine ads which progressed to the large “checkmate” billboard ads. Now, Audi restarts the war with its latest punch. I can’t wait to see how BMW responds.